The 22 Immutable Laws of Marketing

Unabridged
Author: Jack Trout , Jack Prelutsky , Al Ries
Narrator: Al Ries
Genres: Business, Marketing, Non-Fiction
Publisher: HarperCollins Publishers
Date: March 1993
Length: 1 hour
Ratings:
Formats:
  • WMA

Overview

The authors have distilled their 40-plus years of marketing expertise to provide the key to today's competitive marketplace, showing you what makes some products inordinately successful while others fall by the wayside.